Best Consumer Product/Service Award
Novatel Wireless Inc. for MiFi 2200
Absolute Software for Computrace LoJack for Laptops
IronKey for IronKey Personal
Best PR Agency of the Year (2010)
Loughlin/Michaels Group in the Boutique Category
MWW Group in the Midsize Category
Ogilvy Public Relations in the Large Category
Best In-House Marketing/Corporate Project
RightNow Technologies for "The launch of the Cloud Monitor"
NetWitness Corporation for "The launch of a freeware version of commercial product NetWitness Investigator".
Ingenix for "It's Personal Data Privacy & Security Campaign"
Phoenix Technologies for "External consumer-oriented communications and marketing campaign to announce the public availability of HyperSpace at the Consumer Electronics Show (CES) in Las Vegas."
Tableau Software for "Launching a new free product called Tableau Public to a new audience."
Symantec Corportation for "Global campaign to bring the reality of cybercrime to the forefront and position new products (Norton Internet Security 2010 and Norton AntiVirus 2010) as the leading solutions for online threat protection."
Campaign of the Year Awards
Mac Strategies Group Inc. for Crisis or Issues Management
Mac Strategies Group Inc. for Public Affairs
StrategicAmpersand for Community Awareness/Outreach
StrategicAmpersand for Green/Eco-Friendly
Gutenberg Communications for Business-to-Business
Vantage Communications for Best Use of Integrated Communications
Affect Strategies for Best Use of Integrated Communications
Madison Alexander PR for Technology
Ventana Public Relations for Best Use of Social Media/Digital
PR Excellence (Best Practice) Award
Cincom Systems Inc. for Cincom Launches Social Media Newsroom: Provides More than News
Ogilvy Public Relations for Building relationships with online influencers who have helped Intel better communicate with tech-savvy consumers who are active in social media
Best PR Professional (Young or Established) or PR Team
Gutenberg Communications Team - Global Wipro Technologies™
Matthew Zintel - Managing Director at Zintel Public Relations
Maureen Robusto - PR Manager at Dyadem
People' Choice Awards
Netflix for Instant Streaming Entertainment
Subway for "Subway's $5 dollar footlong sandwiches"
Activision Inc. for "Call of Duty: Modern Warfare 2"
Mazda for "2010 MAZDA3 4door Compact Car"
Costco for "Kirkland Signature Vodka"
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